Publishing is a marathon.
We brought snacks.
The Book Launch Club is a boutique book promotion agency dedicated to helping authors grow their platforms and reach the readers who matter most. We specialize in thoughtful, customized launch strategies that expand your audience while staying true to your voice. Because no two authors — or careers — are the same, we take a highly personal approach, shaping our support around your goals, your capacity, and the kind of success you actually want.
Our experience spans work with major publishers including HarperCollins, Hachette Book Group, Harvard Business Review Press, St. Martin’s Press, Canary Street Press, and Voyager Press— alongside independent authors building their readerships from the ground up.
Whether you're a debut author or an established writer, we provide the clarity, structure, and hands-on guidance you need for a confident, successful launch.
Build your readership without losing your authenticity — we’ll handle the strategy so you can focus on writing.
Client Testimonials
The Short Version
The Long Version
I absolutely loved working with The Book Launch Club. From day one, I felt incredibly supported by Erin and Meredith, and I was consistently impressed by both their work ethic and the quality of everything they delivered.
They were thoughtful, collaborative, and always stepped to help whenever I felt overwhelmed. As much as I love writing, I find promoting my own books to be daunting and I never know where to start. The Book Launch Club gave me exactly what I needed: a clear blueprint, customizable templates, and a content calendar we designed together that made the entire process feel manageable instead of overwhelming.
I genuinely can't imagine launching this book without them, and I'm so grateful for their expertise, encouragement, and support every step of the way!
Bestselling author of Rewrite the Stars
Lindsay Hameroff
The Book Launch Club is an absolutely invaluable resource. I have been blown away by the detailed, thoughtful, and thorough work the team has done for my books in just a few short weeks. It has been such a relief to feel like I have two people in my corner who love my books as much as I do.
I know I can trust them to take good care of my book babies (and me) and that is priceless!
Bestselling author of Something Wicked
Falon Ballard
Lucy Keating
Where to begin? Not only are Erin and Meredith highly organized, totally professional, and deeply talented at what they do, but they also function as your own personal cheerleading squad, a group to collaborate with and chat with about big questions and ideas. That piece is so valuable to me.
Sometimes in publishing, despite being "the talent," you can feel like a burden, an outsider, trying to get snippets of information. Erin and Meredith have all the answers and they are happy to share them with you. They are also proactive about making sure you even know what questions to ask or ideas to consider.
On top of this, they really looked at me as a whole person, so when I came to them and said something like "I want you to help me grow my instagram following so I can sell more books!" they were able to say "But DO you really want to put that much effort into instagram? What if we did THIS instead, that would feel more authentic for you, and actually move the needle more?" I was so grateful for that reality check, and I am so excited for more collaboration to come!
Author of What If I Do
Author of Unconventionally, Elle and Could’ve, Should’ve, Would’ve
Jourdana Webber
Honestly, I wasn't sure I needed marketing assistance, but when I found The Book Launch Club, they offered services I hadn't even considered for my career. I hired them to help me create an author bio bank, and I'll tell you right now: if you're an author, you want this. No, you need it. Did you know you need a different bio for Goodreads vs your website vs Reader-facing vs industry-facing materials? Yeah, me neither.
The amount of research Erin and Meredith put into getting to know me and my brand was exceptional, and my bios were all phenomenal and better than I could have ever done. Meredith also created graphics and a color scheme for my author brand to use across multiple releases, and again... it was amazing. They were great with communication, deliverables, and expectations — if I were an author that needed more support with marketing, I'd hire them in a heartbeat.
TBLC is a business you want in your corner, and I can't wait to work with them again in the future when I go after the USA Today Bestsellers List.
Michelle Eileen
Erin and Meredith made the daunting task of mapping out a book release seem easy. The outreach lists and helpful templates were exactly what I needed to stay on top of my book promotion. I never felt overwhelmed thanks to the clear, actionable list items they provided. The weekly check-ins made me feel very supported. Communication between us was always clear and quick.
Would have been lost without their help. Could not recommend The Book Launch more.
Author of A Real Paige Turner